About Us

The Mind of a Champion is a team of professionals that coaches Performance Intelligence™. Working with both organizations and individuals, Performance Intelligence™ training gives you the ability to perform your best when it matters most. Performance Intelligence™ is grounded in the principles of sports psychology. It says you have another level to your professional game. Coaching you, the Mind of a Champion team can take you there. Actually, through our coaching model you are equipped take yourself there! Performance Intelligence™ trains you to recognize your thinking, refocus that thinking to create new routines of the mind - utilizing your strengths, talents, skills and resources at the right time, in the right place and with the right format.

Our TeamThrough an initial Impact Session (Keynote, Workshop or Advance a/k/a Retreat) we coach the actionable attributes of Performance Intelligence™. This is followed by Spaced Repetition – periodic reinforcement of the attributes to promote positiveresults. We are not a traditional consulting or training organization. We coach you through the gap between a learned skills set and the what-to-do thinking required to perform your best when it matters most. In bridging this gap our clients increase their ability to achieve results and exceed professional and personal goals.

The Mind of a Champion is a team of professionals that coaches Performance Intelligence™. Working with both organizations and individuals, Performance Intelligence™ training gives you the ability to perform your best when it matters most. Performance Intelligence™ is grounded in the principles of sports psychology.

It says you have another level to your professional game. Coaching you, the Mind of a Champion team can take you there. Actually, through our coaching model you are equipped take yourself there! Performance Intelligence™ trains you to recognize your thinking, refocus that thinking to create new routines of the mind - utilizing

Our Team

Our team is comprised of skilled coaches whose diverse backgrounds resonate with organizations of all sizes in most industries. Where people and teams want to improve, we go. Our team is anchored by Dr. Julie Bell. She received a Ph.D. in sports psychology at the University of Virginia under the Rob Rotella often thought of as the forefather of that discipline.

Julie Bell
Dr. Julie Ness Bell

Julie Ness Bell, Ph.D., is the founder and President of The Mind of a Champion™ (MOC), a coaching firm based in Dallas. Dr. Julie and her team have helped a wide variety of organizations improve their “Performance Intelligence™,” a concept she developed to help individuals and teams deliver their best performance when it matters most.

Dr. Julie and the MOC team have worked with individuals and organizations across the country to maximize business performance and positively impact the organization. She has enjoyed long-term relationships with companies such as Ernst and Young, Time Warner Cable, State Farm and Brunswick Outdoor Recreation.

Through a customized array of presentations and interactive workshops, Dr. Julie focuses on taking core principles from sport psychology and transferring them to the corporate world. The result is a coaching-based model that empowers teams and unlocks their potential.

Her revolutionary method of transferring Performance Intelligence™ knowledge reaches audiences at every organizational level. Her unique approach and revolutionary concepts regarding Performance Intelligence™ will appear in her forthcoming book from McGraw-Hill Publishing.

Performance Intelligence™ is made up of five attributes – Confidence, Focus, Self-Discipline, Competitiveness and a Winning Game Plan – that have broad applications throughout Corporate America. The aptitude and intersection of the five attributes represent Performance Intelligence™ – the ability to perform your best when it matters most, regardless of circumstances.

Dr. Julie’s keynote presentations often create opportunities to delve deeper into the health of an organization and its Performance Intelligence™. Dr. Julie and the MOC team accomplish this with a variety of resources such as Boot Camps, Advances or online Performance Training Centers™. These tools allow her to reinforce Performance Intelligence™ concepts into the heart, mind and soul of an organization.

Dr. Julie earned her Bachelor’s degree in Psychology from Oklahoma State University and a Master’s and Doctorate of Sports Psychology from the University of Virginia, where she studied under Dr. Bob Rotella often thought of as the forefather of that discipline.

She lives in Dallas with her husband, Nelson, and their three children.



Robin Pou
Robin Pou

Robin is a full-time businessman whose unique message connects with organizations and individuals. With presentations such as Fearless Leadership for the marketplace and Fearless Living for the rest of us, he encourages and motivates people in a manner designed to transform them from watching from the bench to playing in the Game. Raised in Dallas, Robin practiced corporate law in Texas and Silicon Valley before unleashing his own entrepreneurial spirit. He began his second career as owner-operator of start-up technology companies in a variety of sectors, including music, non-profit and the Internet. His experience leading people and fledgling businesses has provided him with an up-close view of how fear undermines individual performance and influences organizational decision making. In his presentations, Robin shares realworld stories from a guy-next-door perspective, giving, depth, breadth and scope to his message while resonating with audiences. He is engaging before any size audience and committed to helping others fulfill their unique purpose.  Robin and his wife, Karen, live in Dallas with their three children.



Angela Lichty-Bruckner
Angela Lichty-Bruckner

Angela earned a bachelor’s degree in marketing/management at North Texas State University. She spent 5 years as a Sales Manager in Residential Real Estate and then transferred her knowledge to the Health Care arena where she served as a leader for 11 years. Her energetic and comical presentation style resonates with all audiences. Angela uses real world and customized examples of thinking patterns that distract us from performing our best and exceeding our goals. Angela lives in Dallas with her husband Robert their son.